Flash Weather
Why hail prediction gives contractors a business advantage
By Jesse Sanchez. Predictive hail technology gives roofing and outdoor contractors more time to protect assets, prepare teams and respond to customers before a storm arrives. Most weather tools tell contractors what is happening now or what has already happened. Flash Weather takes a different approach by forecasting where hail is expected, ...
Top September articles: Business growth, customer readiness and industry trends
By Emma Peterson. September’s most popular articles explored ways contractors can improve operations, prepare customers and position their businesses for future success. September might be one of the last months to hit the pool or the barbeque, the outdoor industry doesn’t slow down just because the weather shifts. In fact, ...
Stay ahead of hail with predictive weather intelligence
By Emma Richardson. New forecasting tools are helping roofing contractors prepare for severe weather before it arrives. Weather has notoriously dictated the pace of roofing work, but new forecasting technology is giving contractors a chance to move from reacting to storms to preparing for them. In a recent episode of Roofing Road ...
Severe weather underscores the need to act early
By The Coffee Shops®. Recent storms in the Midwest show why outdoor safety plans must move people before dangerous weather arrives. A deadly week of Midwest weather offers a stark reminder for contractors and other businesses responsible for outdoor crews: severe weather plans must account for more than the moment ...
Earlier warnings strengthen outdoor lightning safety
By Jesse Sanchez. Predictive weather intelligence paired with audible and visual alerts can help outdoor facilities respond to lightning risks without relying solely on phone notifications. For workers, athletes and visitors spread across large outdoor spaces, a phone notification may not be enough to get their attention when lightning threatens. ...
Make the call before the weather does
By The Coffee Shops®. A deeper look at the weather intelligence helping turf professionals make smarter decisions. In agronomy and turf management, weather information is only valuable if it helps professionals make better decisions. While traditional forecasts can provide broad conditions for a region, turf managers need more specific data ...
Maximize weather safety measures with predictive tools
By The Coffee Shops™. Stop relying on old wives’ tales and guess work when it comes to dangerous weather; proprietary AI forecast tools are here to give the time you’ve always needed to make the right weather decisions. In an episode of From the Ground Up™, host Karol Weyman sat down ...
Hail intelligence that gets you there first
Most weather services detect hail too generally and too slowly, which leaves roofers, insurers, and outdoor operators reacting to damage that is already done. Flash's hail prediction model changes the timeline. Built on four years of convective storm data across the CONUS (2021 through 2024) using a deep learning Conv-GRU ...
Don’t wait for the first strike
By The Coffee Shops™. Learn how leveraging predictive weather intelligence can help organizations make more informed decisions before severe weather develops. In many fields, whether you’re a roofer waiting for a clear day to get a job finished or a golf course manager wanting to make sure that players will ...
The power of turf-focused intelligence
By Emma Peterson. Learn how Flash Weather AI forecasting tools take the guesswork out of agronomy management. For professionals in charge of caring for large amounts of turf or grass, like at a golf course or football stadium, it can be hard to manage everything with all the unpredictable ...











