By Jesse Sanchez.
At the Pool Spa Patio and Decking Show at the Las Vegas Convention Center, MAMMOTION used its booth and media presence to speak directly to independent pool retailers about long-term opportunities in a changing market. During a live From the Ground Up interview, James Lauria outlined how the company is thinking beyond products and toward helping dealers build more resilient, service-driven businesses.
James said his primary goal at the show was gaining perspective on where the pool industry is headed and how retailers can prepare. “What I want to get out of the show is getting a better understanding of where the pool industry is going to be in the next five or six years.” That forward-looking view sets the stage for how MAMMOTION is approaching expansion and dealer support beyond its established product lines.
Best known for its robotic lawnmowers, MAMMOTION entered the pool space with its first pool robot, but James was quick to move the conversation away from technical specifications. Rather than focusing on features, he emphasized how robotics can open new revenue channels for pool retailers, particularly at the independent level. He noted, “The reason why we came to the show is because I wanted to show pool retailers, especially the independent level, another revenue stream.”
That need is often shaped by geography and seasonality. Pool retailers in colder climates may see business slow during winter months, making diversification increasingly important. James pointed to installation and service as key opportunities, expressing that customers purchasing high-end robotic equipment often expect professional setup. “The installation is where they can make money on,” he said, comparing the model to consumer electronics where expert installation is part of the value proposition.
Trust is already in place, James added. Independent pool retailers have existing relationships with homeowners and ongoing access to their properties, positioning them well to introduce additional product lines and services. He shared, “These pool retailers already have a connection to the customer.”
To support that shift, MAMMOTION provides training, regional support and education aimed squarely at independent dealers. James described those smaller retailers as the company’s foundation and stressed the importance of matching customers with the right equipment. “I’m not going to overcharge you, sell you an overkill robot,” he said. “I’m going to show you the appropriate robot for what you need.”
Learn more about MAMMOTION and how its dealer-focused approach supports new revenue opportunities!
Learn more about Interantional Pool Spa Patio Expo in their Coffee Shop Directory or on poolspapatio.com.
Jesse is a writer for The Coffee Shops. When he is not writing and learning about the roofing industry, he can be found powerlifting, playing saxophone or reading a good book.
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