As we head into the 2026 outdoor living season, one word keeps coming up in conversations across the industry — optimism. Measured, but real. Economic uncertainty and the lingering effects of tariffs are still influencing decisions, yet lower interest rates and a more active housing market are giving homeowners and contractors a little more breathing room.
People are still investing in their homes. They’re just doing it more thoughtfully.
Homeowners continue to see their yards as extensions of their living space. Staycations are still a thing, and outdoor areas are being designed for how families actually live — hosting friends, spending time together and enjoying everyday moments outside. Outdoor kitchens, fire features, lighting, pools, trees to provide shade and flexible gathering spaces remain in demand, but there’s a stronger focus on function and long-term value, not just curb appeal.
Economic pressure hasn’t stopped projects, but it has changed the way they’re planned. Many homeowners are asking better questions and taking a phased approach — starting with core elements now and adding enhancements later. Contractors who can guide those conversations, explain trade-offs and help clients prioritize will stand out. Clear communication and smart planning are just as important as design creativity.
Tariffs and supply chain uncertainty are still part of the landscape. Material pricing and availability can shift quickly, which means tighter forecasting, stronger supplier relationships and more proactive communication with customers. Flexibility — through alternative materials, adjusted timelines or creative design solutions — will continue to offer a competitive advantage.
The good news is that lower interest rates and increased home sales are creating new opportunities. New homeowners often want to personalize outdoor spaces right away, and existing homeowners are more willing to invest when financing feels less restrictive. That activity should provide steady momentum for contractors heading into the season.
At the same time, clients are paying more attention to performance. They may not always frame it as “sustainability,” but they care about cooler yards, durable surfaces, manageable maintenance and landscapes that hold up over time.
The coming season isn’t about chasing trends — it’s about helping homeowners make smart, confident decisions. Contractors and suppliers who listen well, plan carefully and deliver real value will be well-positioned for a strong year ahead.
Cindy Code is the executive director of Project Evergreen. Read her full bio here.
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