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OCSI - Industry Outlook
Home is still the destination: Preparing for another staycation-fueled season
OCS Influencer Cindy Code says the coming season isn’t about chasing trends — it’s about helping homeowners make smart, confident decisions. As we head into the 2026 outdoor living season, one word keeps coming up in conversations across the industry — optimism. Measured, but real. Economic uncertainty and the lingering effects ...
What's next for the pool and spa industry in 2026
OCS Influencer Taylor Dahlquist says the pool and spa industry will see steady growth as well as some struggles in 2026. I think the industry, from a sales and installation standpoint, will stay pretty even. From a supply and labor standpoint, I think the industry will see some struggles. I believe ...
Speed to lead and polite persistence
OCS Influencer Rob Murray says the two most important ways contractors can prepare for success in 2026 are responding to leads immediately and being consistent with client communication. Editor's note: The following is the transcript of a live video from Rob Murray Intrigue Media. You can Read the interview below, Listen ...
The year ahead for outdoor professionals
OCS Influencer John Kenney says the contractors that succeed this year will be the ones who understand where the market is headed and prepare their teams, systems and partners accordingly. The outdoor living and pool market continues to mature, and that maturity is changing how contractors need to think about design, ...
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