Emma Peterson, Senior Content Developer
The four pillars of business success
By Emma Peterson. Learn how you can train your team for success in a market where service is key. When it comes time to get a new roof, customers often don’t actually care about the roof. They care about not having water leaking into their building, they care about ...
Creating a path to success
By Emma Peterson. Learn about the Clemson University and Roofing Alliance college courses that are creating new roofing career opportunities. The constant struggle due to the labor shortage has become a norm in the roofing industry, but the Roofing Alliance is hoping to change that with their collaboration with Clemson ...
Rewarding excellence
By Emma Peterson. Learn how KARNAK’s Q Applicator program elevates contractor training and rewards. Many manufacturers in the industry have developed brand loyalty programs that help their contractors provide better service to their clients and get perks along the way. In this episode of CoatingsCast™, Karen Edwards sat down with ...
Industry experts take the stage at the 2024 RCMA Fall Meeting
By Emma Peterson. Don’t miss this opportunity to learn more about the industry and running a contracting business from roof coating professionals! Get valuable insights and opportunities at the 2024 Roof Coatings Manufacturers Association (RCMA) Fall Meeting taking place in St. Paul, Minnesota, at the end of October! From October ...
Exploring ancient China one roof at a time: Zhou Dynasty
By Emma Peterson. From 1046 B.C. to today, energy has been a key consideration when designing roofs and buildings. 大家好! Hello everyone! We’re back with another exploration of ancient Chinese roofing! This time around, we’re visiting 周朝 (Zhōu cháo), which is known in English as the Zhou Dynasty. This ...
3 pruebas clave al subir a un techo
Por Emma Peterson. Únete a los expertos de APOC en el techo mientras recorren los primeros pasos de un proyecto de recubrimiento. En este episodio único de CoatingsTalk, Heidi J. Ellsworth se subió a un techo con John Athanasion y Mike Negrete de APOC. El trío caminó por el espacio ...
3 key tests to do when you get on a roof
By Emma Peterson. Join experts from APOC on the roof as they walk through the first steps of a coating project. In this unique CoatingsTalk, Heidi J. Ellsworth climbed onto a roof with APOC’s John Athanasion and Mike Negrete! The trio took a walk around the space to see how ...
Diversifying the industry at IRE
By Emma Peterson. You don’t want to miss the opportunity to join the industry community at IRE in February of 2025! It might seem early, but it’s time to start getting excited for the 2025 International Roofing Expo (IRE)! Whether you have spent decades perfecting your craft in the industry ...
Navigating the 2024 elections as a contractor
By Emma Peterson. Learn how November 5 might shape the future of the contracting industry. As we move through the 2024 election season, many professionals are wondering if the current state of the presidential and congressional races will impact the industry. To take a deeper dive into this topic, Reid ...
Training, teamwork and top-tier products
By Emma Peterson. Learn how Excel Roofing is building skills and trust with their clients using IKO Dynasty shingles. With over 15 years of experience, Excel Roofing in British Columbia aims to be their community’s go-to contractor for roof repairs, installation and maintenance! Their team of dedicated, hard-working individuals works ...
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