Emma Peterson, Senior Content Developer
To restore or replace, that is the question
By Emma Peterson. Before you can make your bid, it’s important to get on the roof and see what you’re working with. In this CoatingsTalk, Heidi J. Ellsworth spoke to Chris Kuykendall from Mule-Hide Products about not only the power of fluid-applied roofing systems but knowing when to apply one. ...
Diving deeper with the DORA directory
By Emma Peterson. Get more options with the quick, easy to use and free directory designed by and for industry consultants. While at the 2024 International Institute of Building Enclosure Consultants (IIBEC) convention and trade show in March, Heidi J. Ellsworth got to catch up with Michelle Jones at the ...
Blazing a trail for women in sales
By Emma Peterson. Hear how Desiree Huff has climbed her way up the sales ladder through a passion and determination to always be learning something new. In this episode of Roofing Road Trips®, Heidi J. Ellsworth sits down with Desiree Huff, Tremco’s regional sales manager, to talk about stepping into ...
Renewed space and renewed hope
By Emma Peterson. Volunteers from NWIR, Bliss Roofing, Mountainwood Homes, Lennar and more come together to support Project Homeless Connect’s mission. Project Homeless Connect (PHC) began in 2006 with Kim Marshall Gordon and her mission of helping the unhoused populations in Washington County, Oregon. Today, PHC operates a street outreach ...
Slipping into the role of leader in snow retention
By Emma Peterson. A few questions snowballed Terry Anderson into his role as a leader in the snow retention sector and now he and his sons are pushing the technology forward. The roofing industry is full of family-owned businesses like TRA Snow & Sun! For this episode of Roofing Road ...
Homeowners’ guide to the reroofing galaxy
By Emma Peterson. Learn how to determine if the durability and efficiency of a metal roof is right for your home! In this AskARoofer™ podcast, Megan Ellsworth and Lauren White sit down with Renee Ramey to talk about why homeowners should consider metal for their next reroof. Renee is the ...
We’re all in this together
By Emma Peterson. We're all working in this industry together. Once we know that we're all roofers, we can stand collectively and make our careers come true. In this episode of Roofing Road Trips®, Heidi J. Ellsworth talks with Luke McCormack and Reid Ribble about the industry as a whole ...
Building resilience with proactive weather protection
By Emma Peterson. Register for this webinar to learn how contractors can help protect their clients and their clients’ properties from storm damage. As each season passes, there is a new weather concern to keep an eye on. From severe hail to wildfires to hurricanes and other weather events, there ...
Gearing up for competition
By Emma Peterson. With the SkillsUSA roofing competition at the end of June, learn about the history of this event and how the industry has come together to support these students. In this episode of Roofing Road Trips®, Heidi J. Ellsworth spoke to John Esbenshade and Rick Damato from the ...
Shining the spotlight on the customer at every stage of business
By Emma Peterson. Building a customer-centric culture is key to achieving success as individual businesses and as a larger industry. The core of success in the industry is building strong relationships, both with customers and other businesses. A great example of this is the work that Jobba Trade Technologies does ...











