Sustainable Practices
Marketing Insights for Exterior Pros
In this From the Ground Up™ episode, Karol Weyman sits down with Rob Murray of Intrigue Media to discuss insights from 2025’s shifting digital marketing landscape, from the rise of AI tools like ChatGPT to trends in sustainability and the evolving role of Google Ads. Home improvement pros will love ...
Contracts, Safety and Compliance: What Contractors Face Today
In this From the Ground Up™ episode, Karol Weyman sits down with Trent Cotney of Adams and Reese to dive into some of the biggest issues shaping today’s contracting businesses. From navigating vegetation and plant management contracts to staying compliant with OSHA heat illness regulations, the conversation covers real challenges ...
ELEVATE 2025
Join us November 2 – 5, 2025 in Phoenix, Arizona! ELEVATE is the landscape industry's premier event. Whether you're scaling your team, refining your operations, or exploring new markets, ELEVATE offers the insights to help you and your team succeed. Moving to a different city each year – from the East Coast ...
Rachel Mohorn and Brittainy Klein - Heritage’s Commitment to the Outdoor Trades
In this episode of From the Ground Up™, host Karol Weyman sits down with Rachel Mohorn and Brittainy Klein from the Heritage Family of Companies—Premier Sponsor of outdoorcoffeeshop.com—to talk about what it means to lead, support and innovate in the outdoor construction space. Rachel and Brittainy share their perspectives on ...
Welcome to From the Ground Up - The Next Big Thing in Outdoor Living
Welcome to the premiere episode of From the Ground Up™, the official podcast of OutdoorCoffeeShop™, where we dig into the trends, tools and transformations shaping the outdoor living construction industry. In this kickoff episode, co-hosts Heidi J. Ellsworth and Karol Weyman share the story behind OutdoorCoffeeShop.com and how this digital ...
Lessons from regenerative potato practices
By Dani Sheehan. What the humble spud can teach us about soil, resilience and climate-smart landscapes. Potatoes may not be the first crop that comes to mind when thinking about climate solutions. But growers around the world are discovering that the beloved spud has something powerful to teach us about ...
Ipe Woods USA marks 8 years of growth, customer trust and commitment to sustainable hardwood
Ipe Woods USA aims to provide not just wood, but peace of mind. This month, Ipe Woods USA celebrates eight years in business as a national supplier of premium hardwoods. With thousands of customers served each year and a team bringing decades of industry experience, the company has grown steadily from ...
Demand for green outdoor solutions drives solar landscape lighting market
Rising demand for eco-friendly, cost-effective and off-grid lighting is set to boost the global solar landscape lighting market in the coming years. According to a new report published by Allied Market Research, titled, "Solar landscape lighting market by product type: global opportunity analysis and industry forecast, 2023–2032, "The solar landscape lighting ...
Advanced Lightscaping evolves hardscape lighting installation techniques
Advanced Lightscaping revolutionizes hardscape lighting with innovative installation techniques, setting new standards in outdoor illumination. The field of outdoor lighting has seen significant advancements, particularly in the way hardscape lighting installation is approached. Recent innovations allow for greater flexibility, enhanced aesthetics and improved energy efficiency. These developments are reshaping the techniques ...
Transforming the smart yard ecosystem: Aiper launches IrriSense Smart Irrigation System — A lusher lawn, the smart way
Smart irrigation meets sustainability: IrriSense helps homeowners nurture greener lawns with less water. Aiper, the global pioneer of cordless robotic pool cleaning technology and a leader in smart yard product solutions, announces that the IrriSense Smart Irrigation System is available starting today — bringing a new era of effortless, intelligent lawn ...
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