Sustainable Practices
2026 Pool, Spa & Patio Expo
Join thousands of industry professionals in New Orleans for the event that brings the pool and spa world together for three epic days of deal-making and connections. With the entire pool, spa and outdoor living ecosystem in one place, your possibilities are endless. Build relationships across new markets, grow your ...
From Paper to Profit: Digital Sales That Close
In this OutdoorTalk™, Karol Weyman is joined by Dean Curtis of Ingage to discuss how outdoor contractors can replace outdated paper proposals with a more professional, consistent and engaging sales process. Join them to explore how interactive presentations can help contractors communicate value, improve productivity, strengthen customer confidence and build ...
Top August articles: Finance tips, sales insights and product innovations
By Emma Peterson. This month’s top articles all shared tips and tools to help outdoor professionals improve efficiency, strengthen profitability and stay ahead in a busy season. While August is often the backdrop to peaceful, backyard memories for homeowners, it is one of the busiest months for outdoor professionals. From ...
John Kenney - Contractor Compliance Updates
In this From the Ground Up™ episode, host Karol Weyman sits down with John Kenney, from Cotney Consulting Group, to break down the legal, safety and compliance changes affecting contractors and outdoor construction projects. From labor laws and licensing requirements to insurance, liability, environmental rules and local zoning restrictions, they ...
Hurley Fox - Smarter Finances for Customers
In this episode of From the Ground Up™, host Karol Weyman talks with Hurley Fox of Fox & Partners about the financial challenges and opportunities contractors face while growing their businesses. Hurley shares common financial mistakes outdoor contractors make, strategies for managing cash flow during busy and slow seasons and ...
Garrett Bastardi - Turf Intelligence in Action
In this episode of From the Ground Up™, host Karol Weyman is joined by Garrett Bastardi to explore how Flash Weather AI is bringing turf-focused intelligence to agronomy and grounds management. The conversation looks at what makes the company’s turf agronomy system unique, why traditional forecasting tools do not always ...
John Kenney - Winning Construction Disputes Without the Courtroom
In this From the Ground Up™ episode, host Karol Weyman sits down with John Kenney of Cotney Consulting Group to break down one of the most expensive and stressful realities contractors face: construction claims and disputes. From payment conflicts and scope creep to documentation breakdowns and stalled projects, disputes can ...
Sustainability isn’t a trend — It’s becoming the standard for outdoor projects
OCS Influencer John Kenney says that, as more clients prioritize responsible design, the contractors who can confidently guide those conversations become more trusted. In the outdoor living and pool space, sustainability has moved well beyond a talking point. It’s showing up in how projects are designed, how systems are installed and ...
Jameson Allen - Precision Weather and the Future of Outdoor Work
In this From the Ground Up™ episode, host Karol Weyman talks with Jameson Allen of Flash Weather AI to learn about how they are redefining what weather forecasting can do for professionals working outdoors. Jameson explains what sets Flash Weather AI apart from traditional forecasting, including a deep look at ...
John Kenney - Outdoor Operations and Strategies for Success
In this From the Ground Up™ episode, host Karol Weyman welcomes John Kenney of Cotney Consulting Group for an insightful conversation on the future of outdoor living construction. Together, they unpack the trends shaping contractor success—from operational excellence and workforce challenges to rising customer expectations. John shares practical, experience-driven strategies ...
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