Michelle Cooke - Dive Into Better Service

In this From the Ground Up™ episode, host Karol Weyman chats with Michelle Cooke, director of channel management for Heritage Pool Supply Group and shares how Heritage Pro Service is helping pool service professionals build stronger, more profitable businesses. From rewards and branch support to training opportunities and industry connections, the conversation explores how service companies can gain more value from the partnerships and purchasing decisions they already make. Tune in to learn how the program is designed to support pool pros in the field, at the counter and as they plan for long-term growth.

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