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Jesse Sanchez, Writer
Meet the players bringing smog-reducing roofing to market
By Jesse Sanchez. Smog-reducing granules give roofing contractors a distinctive way to discuss sustainability with homeowners and building owners. Sustainability is becoming a critical part of the roofing conversation, creating an opportunity for contractors to offer customers solutions that go beyond traditional roof performance. For homeowners and building owners interested ...
Building stronger, high-performing envelopes
By Jesse Sanchez. Integrated design, careful installation and early collaboration can help commercial project teams prevent costly building envelope failures. Building envelope failures can begin with something as small as an improperly sealed penetration or poorly detailed transition, but the consequences can spread throughout a commercial building. Water intrusion, corrosion, ...
Reroofing market maintains positive outlook
By Jesse Sanchez. The Q2 2026 Market Index Survey for Reroofing shows positive industrywide customer inquiry and project contract indexes despite mixed results across market segments. The Q2 2026 Market Index Survey for Reroofing, shared by the Polyisocyanurate Insulation Manufacturers Association (PIMA), offers a detailed look at current business conditions ...
How synthetic roofing stands up to severe weather
By Jesse Sanchez. Durable synthetic roofing can help protect homes against hail, high winds, heavy rain and extreme temperature changes. Severe storms can test every part of a home, but the roof often bears the brunt of the damage. High winds can remove shingles, hail can crack roofing materials and ...
The adhesive behind successful synthetic turf projects
By Jesse Sanchez. Choosing the right commercial-grade adhesive can help synthetic turf contractors improve installation efficiency, strengthen long-term performance and reduce the risk of costly callbacks. Synthetic turf contractors face growing pressure to complete installations efficiently while delivering systems that perform over the long term. Labor shortages, rising costs, changing ...
The best roofing companies never stop learning
By Jesse Sanchez. CertainTeed’s Better Business Workshops show how education, collaboration and a clear understanding of customers can help contractors strengthen their businesses. Strong roofing businesses are built by leaders who keep learning. At CertainTeed’s Better Business Workshops (BBW), contractors have opportunities to sharpen their business skills, exchange ideas with ...
Nonprofit doubles cash reserves with outsourced CFO support
By Jesse Sanchez. Fox & Partners helped modernize financial systems, strengthen fundraising and establish a clearer long-term vision. "Hurley has been a huge help to me! He helped me with planning personal finances to business planning and finances. He thinks outside the box to solve problem pertaining to business growth ...
Finish metal roofs with a cleaner look
By Jesse Sanchez. Geocel Phantom™ Metal Roof Sealant helps contractors combine reliable sealing performance with a finished appearance that blends with metal panels. A metal roof can perform well and still fall short visually if the sealant stands out against the panels. Sherwin-Williams’ Geocel Phantom™ Metal Roof Sealant gives contractors ...
Haciendo de los collars para tubería un estándar
Por Jesse Sanchez, traducido por Jessica Bravo. Por qué los contratistas deberían considerar los collars para tubería de Wil-Mar como una herramienta esencial para proteger las penetraciones vulnerables del techo. Cada penetración en un techo puede convertirse en un punto potencial de falla. Los respiraderos de plomería, tubos de ...
Five-star reviews can help roofing contractors drive revenue
By Jesse Sanchez. A consistent review strategy can strengthen customer trust, improve close rates and turn a roofing company’s reputation into a measurable business asset. Online reviews have become a critical part of the customer decision-making process, and roofing contractors that actively manage their reputations may be better positioned to ...
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