Turfgrass Management
Marketing Insights for Exterior Pros
In this From the Ground Up™ episode, Karol Weyman sits down with Rob Murray of Intrigue Media to discuss insights from 2025’s shifting digital marketing landscape, from the rise of AI tools like ChatGPT to trends in sustainability and the evolving role of Google Ads. Home improvement pros will love ...
Growing Greener Communities
In this From the Ground Up™ episode, Karol Weyman sits down with Cindy Code, a leading voice in the green industry, to explore their journey, from early beginnings to becoming a trusted advocate for healthier outdoor spaces. The conversation dives into the evolution of the green industry, the founding of ...
Contracts, Safety and Compliance: What Contractors Face Today
In this From the Ground Up™ episode, Karol Weyman sits down with Trent Cotney of Adams and Reese to dive into some of the biggest issues shaping today’s contracting businesses. From navigating vegetation and plant management contracts to staying compliant with OSHA heat illness regulations, the conversation covers real challenges ...
Cultivate 2027
Save the date: July 10 - July 13, 2027 Where connections are made! Hosted by AmericanHort, Cultivate brings together growers, retailers, breeders, suppliers, distributors, designers, landscapers, educators, researchers and manufacturers. Come to Cultivate and meet the people you need to know to prepare you and your business for the future. ...
ELEVATE 2025
Join us November 2 – 5, 2025 in Phoenix, Arizona! ELEVATE is the landscape industry's premier event. Whether you're scaling your team, refining your operations, or exploring new markets, ELEVATE offers the insights to help you and your team succeed. Moving to a different city each year – from the East Coast ...
Rachel Mohorn and Brittainy Klein - Heritage’s Commitment to the Outdoor Trades
In this episode of From the Ground Up™, host Karol Weyman sits down with Rachel Mohorn and Brittainy Klein from the Heritage Family of Companies—Premier Sponsor of outdoorcoffeeshop.com—to talk about what it means to lead, support and innovate in the outdoor construction space. Rachel and Brittainy share their perspectives on ...
Welcome to From the Ground Up - The Next Big Thing in Outdoor Living
Welcome to the premiere episode of From the Ground Up™, the official podcast of OutdoorCoffeeShop™, where we dig into the trends, tools and transformations shaping the outdoor living construction industry. In this kickoff episode, co-hosts Heidi J. Ellsworth and Karol Weyman share the story behind OutdoorCoffeeShop.com and how this digital ...
A year in the life of bermudagrass
By Dani Sheehan. Use this seasonal care calendar to help bermudagrass withstand Southern weather and deliver a lush, durable lawn. Bermudagrass is the most popular turf choice in Arkansas and across much of the Southeastern U.S., and for good reason. It thrives in hot, humid summers, recovers quickly from heavy ...
Spring soil crisis? Dr. Green Services launches game-changing liquid aeration across North Texas
Dr. Green's liquid aeration formula uses biodegradable surfactants and organic acids to loosen compacted soil down to the root zone. With the Texas heat already building and another dry summer forecast on the horizon, Dr. Green Services has announced the launch of its advanced liquid aeration system for residential lawns throughout ...
Turfgrass wars
By Emma Peterson. There’s no one-size-fits-all when it comes to choosing a grass for a lawn, especially in a transition zone — but there are things to consider! Most homeowners look outside at their lawns and simply see grass. But in the landscaping and agronomics industries, we know that ...









