Smart & Automated
John Kenney - Outdoor Operations and Strategies for Success
In this From the Ground Up™ episode, host Karol Weyman welcomes John Kenney of Cotney Consulting Group for an insightful conversation on the future of outdoor living construction. Together, they unpack the trends shaping contractor success—from operational excellence and workforce challenges to rising customer expectations. John shares practical, experience-driven strategies ...
Marketing Insights for Exterior Pros
In this From the Ground Up™ episode, Karol Weyman sits down with Rob Murray of Intrigue Media to discuss insights from 2025’s shifting digital marketing landscape, from the rise of AI tools like ChatGPT to trends in sustainability and the evolving role of Google Ads. Home improvement pros will love ...
Growing Greener Communities
In this From the Ground Up™ episode, Karol Weyman sits down with Cindy Code, a leading voice in the green industry, to explore their journey, from early beginnings to becoming a trusted advocate for healthier outdoor spaces. The conversation dives into the evolution of the green industry, the founding of ...
Contracts, Safety and Compliance: What Contractors Face Today
In this From the Ground Up™ episode, Karol Weyman sits down with Trent Cotney of Adams and Reese to dive into some of the biggest issues shaping today’s contracting businesses. From navigating vegetation and plant management contracts to staying compliant with OSHA heat illness regulations, the conversation covers real challenges ...
Rachel Mohorn and Brittainy Klein - Heritage’s Commitment to the Outdoor Trades
In this episode of From the Ground Up™, host Karol Weyman sits down with Rachel Mohorn and Brittainy Klein from the Heritage Family of Companies—Premier Sponsor of outdoorcoffeeshop.com—to talk about what it means to lead, support and innovate in the outdoor construction space. Rachel and Brittainy share their perspectives on ...
Welcome to From the Ground Up - The Next Big Thing in Outdoor Living
Welcome to the premiere episode of From the Ground Up™, the official podcast of OutdoorCoffeeShop™, where we dig into the trends, tools and transformations shaping the outdoor living construction industry. In this kickoff episode, co-hosts Heidi J. Ellsworth and Karol Weyman share the story behind OutdoorCoffeeShop.com and how this digital ...
Transforming the smart yard ecosystem: Aiper launches IrriSense Smart Irrigation System — A lusher lawn, the smart way
Smart irrigation meets sustainability: IrriSense helps homeowners nurture greener lawns with less water. Aiper, the global pioneer of cordless robotic pool cleaning technology and a leader in smart yard product solutions, announces that the IrriSense Smart Irrigation System is available starting today — bringing a new era of effortless, intelligent lawn ...
Smart technology: Lighting with intention
By Dani Sheehan. Create stunning outdoor zones with smart lighting technology. Bluetooth® technology has transformed outdoor lighting, offering a powerful, reliable and internet-free way to design dynamic lighting systems that are fully customizable. From illuminating a small garden to covering an expansive estate, Bluetooth-enabled systems make it easy to create ...
3 ways to add landscape lighting
By Emma Peterson. With Bluetooth and Wi-Fi technologies, landscape lighting is more customizable than ever. One of the more recent technological shifts in the lighting industry was the advent of LED technology hitting the consumer market. As this made lighting far more accessible and affordable, it led to a distinct ...
Bluetooth landscape lighting is the future
By Dani Sheehan. Smart lighting doesn’t have to be complicated. Deliver a high-end, low maintenance experience your clients will rave about. Outdoor lighting has come a long way from manual switches and fixed-timer systems. Today’s homeowners expect more: personalization, convenience and the ability to create an atmosphere at the touch ...
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