Water Treatment
Jameson Allen - Safety Beyond the Standard: Rethinking Weather Risk
In this From the Ground Up™ episode, host Karol Weyman sits down with Jameson Allen of Flash Weather AI to discuss weather-related risks on the jobsite. The conversation unpacks the biggest threats outdoor laborers face and how those risks are currently defined. They examine OSHA’s standards for weather-related safety, questioning ...
Jameson Allen - Precision Weather and the Future of Outdoor Work
In this From the Ground Up™ episode, host Karol Weyman talks with Jameson Allen of Flash Weather AI to learn about how they are redefining what weather forecasting can do for professionals working outdoors. Jameson explains what sets Flash Weather AI apart from traditional forecasting, including a deep look at ...
John Kenney - Outdoor Operations and Strategies for Success
In this From the Ground Up™ episode, host Karol Weyman welcomes John Kenney of Cotney Consulting Group for an insightful conversation on the future of outdoor living construction. Together, they unpack the trends shaping contractor success—from operational excellence and workforce challenges to rising customer expectations. John shares practical, experience-driven strategies ...
Marketing Insights for Exterior Pros
In this From the Ground Up™ episode, Karol Weyman sits down with Rob Murray of Intrigue Media to discuss insights from 2025’s shifting digital marketing landscape, from the rise of AI tools like ChatGPT to trends in sustainability and the evolving role of Google Ads. Home improvement pros will love ...
Contracts, Safety and Compliance: What Contractors Face Today
In this From the Ground Up™ episode, Karol Weyman sits down with Trent Cotney of Adams and Reese to dive into some of the biggest issues shaping today’s contracting businesses. From navigating vegetation and plant management contracts to staying compliant with OSHA heat illness regulations, the conversation covers real challenges ...
Rachel Mohorn and Brittainy Klein - Heritage’s Commitment to the Outdoor Trades
In this episode of From the Ground Up™, host Karol Weyman sits down with Rachel Mohorn and Brittainy Klein from the Heritage Family of Companies—Premier Sponsor of outdoorcoffeeshop.com—to talk about what it means to lead, support and innovate in the outdoor construction space. Rachel and Brittainy share their perspectives on ...
Megan Magana - Dive into PSP/Deck Expo 2025
In this episode of From the Ground Up™, host Karol Weyman chats with Megan Magana about the excitement surrounding the 2025 International PSP/Deck Expo, the must-attend event for the pool, spa and outdoor living industries. As the show manager for PSP/Deck Expo, Magan dives into what attendees can expect from ...
Welcome to From the Ground Up - The Next Big Thing in Outdoor Living
Welcome to the premiere episode of From the Ground Up™, the official podcast of OutdoorCoffeeShop™, where we dig into the trends, tools and transformations shaping the outdoor living construction industry. In this kickoff episode, co-hosts Heidi J. Ellsworth and Karol Weyman share the story behind OutdoorCoffeeShop.com and how this digital ...
Optimize your applications with Droplex® Xtra Adjuvant
Drift and evaporation are big problems when applying pesticides on turf and ornamental sites. To help with this, an adjuvant is usually added to the tank-mix. Droplex® Xtra is a superior adjuvant that not only provides the benefits of Droplex but also adds the effectiveness of Gulfstream all in one ...
Feeling out of depth? Refresh your knowledge of pool basics!
By Emma Peterson. Understand and identify the three core features that keep a pool functioning. At first glance, a pool may seem just like a hole filled with water. But once you dive beneath the surface, it quickly becomes clear that there are a lot of different equipment and factors that go ...
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