Materials
The Heritage Group announces acquisition of FORTA, expanding its presence in construction & materials
The companies share a deep commitment to innovation, solving real-world customer problems and creating long-term value through strong relationships and technical expertise. The Heritage Group (THG), an Indianapolis-based, fourth generation family-owned business, announced its acquisition of FORTA, a Pennsylvania-based leader in synthetic fiber reinforcement for asphalt and concrete, from Riverarch ...
Jameson Allen - Precision Weather and the Future of Outdoor Work
In this From the Ground Up™ episode, host Karol Weyman talks with Jameson Allen of Flash Weather AI to learn about how they are redefining what weather forecasting can do for professionals working outdoors. Jameson explains what sets Flash Weather AI apart from traditional forecasting, including a deep look at ...
John Kenney - Outdoor Operations and Strategies for Success
In this From the Ground Up™ episode, host Karol Weyman welcomes John Kenney of Cotney Consulting Group for an insightful conversation on the future of outdoor living construction. Together, they unpack the trends shaping contractor success—from operational excellence and workforce challenges to rising customer expectations. John shares practical, experience-driven strategies ...
Marketing Insights for Exterior Pros
In this From the Ground Up™ episode, Karol Weyman sits down with Rob Murray of Intrigue Media to discuss insights from 2025’s shifting digital marketing landscape, from the rise of AI tools like ChatGPT to trends in sustainability and the evolving role of Google Ads. Home improvement pros will love ...
Amy Lintern - Heritage Takes the Irrigation Stage
In this episode of From the Ground Up™ episode, host Karol Weyman welcomes Amy Lintern from Heritage as they preview next week’s Irrigation Show in New Orleans and discuss why it’s a key event for the industry. Amy shares what’s trending in irrigation, what attendees should look for this year ...
Growing Greener Communities
In this From the Ground Up™ episode, Karol Weyman sits down with Cindy Code, a leading voice in the green industry, to explore their journey, from early beginnings to becoming a trusted advocate for healthier outdoor spaces. The conversation dives into the evolution of the green industry, the founding of ...
American Ladder Institute prepares for 10th anniversary of National Ladder Safety Month
Sponsorships are available to advance preventing falls and saving lives. The American Ladder Institute (ALI) is gearing up to celebrate 10 Years of Safer Climbing with the coming 10th anniversary of National Ladder Safety Month in 2026. The only program in the U.S. dedicated exclusively to promoting safe ladder use both ...
Contracts, Safety and Compliance: What Contractors Face Today
In this From the Ground Up™ episode, Karol Weyman sits down with Trent Cotney of Adams and Reese to dive into some of the biggest issues shaping today’s contracting businesses. From navigating vegetation and plant management contracts to staying compliant with OSHA heat illness regulations, the conversation covers real challenges ...
ELEVATE 2025
Join us November 2 – 5, 2025 in Phoenix, Arizona! ELEVATE is the landscape industry's premier event. Whether you're scaling your team, refining your operations, or exploring new markets, ELEVATE offers the insights to help you and your team succeed. Moving to a different city each year – from the East Coast ...
Rachel Mohorn and Brittainy Klein - Heritage’s Commitment to the Outdoor Trades
In this episode of From the Ground Up™, host Karol Weyman sits down with Rachel Mohorn and Brittainy Klein from the Heritage Family of Companies—Premier Sponsor of outdoorcoffeeshop.com—to talk about what it means to lead, support and innovate in the outdoor construction space. Rachel and Brittainy share their perspectives on ...
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