Hot Tubs & Spas
A golden ticket for a behind-the-scenes look
By Jesse Sanchez. The Golden Ticket Promotion gives pool professionals the opportunity to see how products go from an idea to a manufactured product! For pool professionals, seeing a finished product on the shelf is only one part of the story. AquaStar Pool Products’ Golden Ticket Promotion is designed ...
Everything you need to know about the 2026 Deck Expo
By Emma Peterson. Take professional development, education and networking further at this leading outdoor professional event. In 2018, backyards and outdoor spaces began to rise as a selling point for homeowners across the country. In response, Informa and North American Deck and Railing Association (NADRA) created the Deck Expo! This ...
2026 Pool, Spa & Patio Expo
Join thousands of industry professionals in New Orleans for the event that brings the pool and spa world together for three epic days of deal-making and connections. With the entire pool, spa and outdoor living ecosystem in one place, your possibilities are endless. Build relationships across new markets, grow your ...
From Paper to Profit: Digital Sales That Close
In this OutdoorTalk™, Karol Weyman is joined by Dean Curtis of Ingage to discuss how outdoor contractors can replace outdated paper proposals with a more professional, consistent and engaging sales process. Join them to explore how interactive presentations can help contractors communicate value, improve productivity, strengthen customer confidence and build ...
Michael Krause - AquaStar's Golden Ticket: A Backstage Pass to Innovation
In this From the Ground Up™ episode, host Karol Weyman is joined by Michael Krause of AquaStar Pool Products to talk about the Golden Ticket. Join them as they discuss a unique opportunity for pool industry professionals to visit AquaStar’s World Headquarters in Ventura, California. The promotion names seven grand ...
Megan Magana - Outdoor Living Takes Center Stage
In this From the Ground Up™ episode, host Karol Weyman sits down with Megan Magana, show manager for the International Pool Spa Patio and Deck Expo, to talk about this year’s expo and what attendees can expect from one of the industry’s leading events. They discuss why the expo is ...
Innovation on display
By Emma Peterson. From groundbreaking products to new business solutions, expo floors connect contractors with the innovations and partnerships that drive growth. One of the most exciting parts of any industry event is the expo hall. Expo halls are typically filled with tables and/or booths showcasing the best and brightest ...
2026 Deck Expo
Deck Expo is the premier gathering for decking and outdoor living professionals across North America. This dedicated event, proudly sponsored by NADRA (North American Deck and Railing Association), brings together industry leaders, innovators and experts to showcase the latest in outdoor living solutions. Make Connections: Meet the people behind the products, ...
Michelle Cooke - Dive Into Better Service
In this From the Ground Up™ episode, host Karol Weyman chats with Michelle Cooke, director of channel management for Heritage Pool Supply Group and shares how Heritage Pro Service is helping pool service professionals build stronger, more profitable businesses. From rewards and branch support to training opportunities and industry connections, ...
John Kenney - Contractor Compliance Updates
In this From the Ground Up™ episode, host Karol Weyman sits down with John Kenney, from Cotney Consulting Group, to break down the legal, safety and compliance changes affecting contractors and outdoor construction projects. From labor laws and licensing requirements to insurance, liability, environmental rules and local zoning restrictions, they ...
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