Closing more sales with a digital-first approach
October 2, 2026 at 3:00 p.m.By Jesse Sanchez.
Learn how outdoor contractors transform their sales presentations from stacks of paper into an engaging digital customer experience.
In an upcoming episode of OutdoorTalk™, Karol Weyman meets with Dean Curtis of Ingage to discuss how contractors can leave outdated paper proposals behind and build a more professional, consistent and engaging sales process. During “From Paper to Profit: Digital Sales That Close,” they will explore how interactive presentations can strengthen customer confidence while helping sales teams communicate more effectively.
Today’s homeowners are accustomed to polished digital experiences throughout the buying process. For outdoor contractors, the way a project is presented can have a major impact on how homeowners understand products, design possibilities and overall value. Dean will explain how digital sales presentations can bring project galleries, material comparisons, product information and design options together into one engaging consultation instead of relying on paper binders and printed catalogs.
Ingage helps businesses create interactive digital presentations designed to make sales conversations more consistent and engaging. Using Outback Deck of Atlanta as a real-world example, Dean will examine the challenges contractors can face when sales information is scattered across printed materials and individual representatives approach appointments differently. He will also share how a centralized digital presentation process can streamline access to information and create a more consistent experience across a sales team.
Attendees will learn practical ways to organize sales materials, select technology, train representatives and introduce a digital-first process with minimal disruption. The conversation will also explore how analytics and reporting can help contractors understand presentation usage, identify coaching opportunities and improve consistency. Most importantly, contractors will hear how technology can help them demonstrate craftsmanship and product benefits so conversations focus on value rather than price alone.
Contractors looking to increase efficiency, strengthen customer interactions and create a sales process that can scale with their businesses will find plenty of ideas they can put into action.
Join Karol Weyman and Dean Curtis of Ingage on October 7, 2026, for “From Paper to Profit: Digital Sales That Close” and discover how a modern digital sales experience can support a more professional and repeatable approach to growth.
Learn more about Ingage in their Coffee Shop Directory or visit www.ingage.io.
About the author
Jesse is a writer for The Coffee Shops. When he is not writing and learning about the roofing industry, he can be found powerlifting, playing saxophone or reading a good book.












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