Residential
The three essential roles of pool tile
By Emma Peterson. Choosing the right tile can impact maintenance, durability, safety and the overall vision for your outdoor space. When homeowners think of pools, the first thing they probably think about is the water going into the pool. But even before water can be thought about, professional pool designers and installers ...
A golden ticket for a behind-the-scenes look
By Jesse Sanchez. The Golden Ticket Promotion gives pool professionals the opportunity to see how products go from an idea to a manufactured product! For pool professionals, seeing a finished product on the shelf is only one part of the story. AquaStar Pool Products’ Golden Ticket Promotion is designed ...
Everything you need to know about the 2026 Deck Expo
By Emma Peterson. Take professional development, education and networking further at this leading outdoor professional event. In 2018, backyards and outdoor spaces began to rise as a selling point for homeowners across the country. In response, Informa and North American Deck and Railing Association (NADRA) created the Deck Expo! This ...
Michael Krause - AquaStar's Golden Ticket: A Backstage Pass to Innovation
In this From the Ground Up™ episode, host Karol Weyman is joined by Michael Krause of AquaStar Pool Products to talk about the Golden Ticket. Join them as they discuss a unique opportunity for pool industry professionals to visit AquaStar’s World Headquarters in Ventura, California. The promotion names seven grand ...
Megan Magana - Outdoor Living Takes Center Stage
In this From the Ground Up™ episode, host Karol Weyman sits down with Megan Magana, show manager for the International Pool Spa Patio and Deck Expo, to talk about this year’s expo and what attendees can expect from one of the industry’s leading events. They discuss why the expo is ...
From Pool Deck to Patio
In this OutdoorTalk™, Karol Weyman is joined by Logan Barker and Jamie Jaramillo from Noble Tile, along with John Zaprala from Heritage Landscape Supply Group, to explore how tile, hardscapes and pool design work together to create exceptional outdoor living environments. The discussion will cover pool finishes, waterline tile, coping, ...
Michelle Cooke - Dive Into Better Service
In this From the Ground Up™ episode, host Karol Weyman chats with Michelle Cooke, director of channel management for Heritage Pool Supply Group and shares how Heritage Pro Service is helping pool service professionals build stronger, more profitable businesses. From rewards and branch support to training opportunities and industry connections, ...
John Kenney - Contractor Compliance Updates
In this From the Ground Up™ episode, host Karol Weyman sits down with John Kenney, from Cotney Consulting Group, to break down the legal, safety and compliance changes affecting contractors and outdoor construction projects. From labor laws and licensing requirements to insurance, liability, environmental rules and local zoning restrictions, they ...
Hurley Fox - Smarter Finances for Customers
In this episode of From the Ground Up™, host Karol Weyman talks with Hurley Fox of Fox & Partners about the financial challenges and opportunities contractors face while growing their businesses. Hurley shares common financial mistakes outdoor contractors make, strategies for managing cash flow during busy and slow seasons and ...
Protecting senior citizens from slips, falls and costly injuries
By Daich Coatings. Building your business with TracSafe® Anti-Slip Sealer. Looking for more business? Try assisted and long-term living facilities, hospitals and nursing homes. And when you consider these places, look down, not up. As the population continues to age, the importance of safe and secure environments for senior citizens becomes paramount. You ...











